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How to Get Perfect Hair Color

Patrick McIvor, Matrix Artistic Director, shares three factors that must be considered to achieve perfect hair color.

Top colorist Patrick McIvor, Artistic Director for Matrix, kicks some serious brass when it comes to coloring hair!  He knows that to find the perfect color for a person, three factors must always be considered.

1. How often do you want to color hair? 

2. How much money do you want to spend on your hair? 

3. How much time do you want to spend coloring your hair? 

Matrix Hosts Celebrate Your Color Color-A-Thon to Benefit Bastrop Pregnancy Resource Center

On March 9 free hair color services will be performed in exchange for donations to the Bastrop Pregnancy Resource Center which provides information, planning and support for young girls and their families with unplanned pregn

Salon clients can refresh their color for a great cause when three Austin area Matrix salons participate in the Celebrate Your Color Color-A-Thon March 9. Free hair color services will be performed in exchange for donations to the Bastrop Pregnancy Resource Center, which provides information, planning and support for young girls and their families with unplanned pregnancies.


Mythical shape-shifters have nothing on Schwarzkopf colorist Alex Fretwell, as he transfigures our model into three hot fall/winter trends: La Belle Classique, Intrinsic-Chic and Remix-ticate Romantic.

With one smart cut and subtle color gradations that shift with each toss of her head, our sumptuous sylph seamlessly shuffles from one gorgeous fall/ winter trend to another, thanks to the artful hands of Alex Fretwell, Schwarzkopf education ambassador and owner of Montage Studio Salon and Spa in Boise and Eagle, Idaho.

Urban Goddess

Joico's pigment-bender. Sue Pemberton. elevates The Colorist's downtown deity to a higher prismatic power.

After decamping Nottingham. England. and leaving behind family. friends and a full clientele. Sue Pemberton. Joico Vero K-PAK international artistic director. arrived in America in the late '80s with only $600 in her pocket and a suitcase filled with clothes. Overflowing with the kind of hope that's strictly reserved for those who dare to dream big.

Joyeux Anniversaire, L’Oréal!

L’Oréal’s 100th birthday!

L’Oréal’s 100th birthday has been filled with a year of celebrations, 100 do-good deeds and the unveiling of new products across the board to commemorate this momentous milestone. The grandiose celébration also represents the summation of 100 years of beauty, innovation and exploration by this remarkable beauty giant—all thanks to French chemist and founder Eugenè Schueller, who

Breaking the Rules

Two-time NAHA winner and maverick colorist Adriana Balea sweeps the coveted NAHA 20 Colorist of the Year award.

There’s no doubt about it: Adriana Balea, full-service stylist for Francesca Salon & Spa in Toronto, Ontario, Canada, has been on a roll since 2006 when she walked away as the winner of both the Canadian Contessa 17 Makeover Colourist and North American Hairstyling Awards (NAHA) 17 Colorist of the Year awards. Taking

Double Vision

Double Vision

The Colorist celebrates classic and offbeat beauty.

While selecting models with John Simpson and Dimitrios Tsioumas, we were willingly inserted into the controversy surrounding reed-like beauty versus the new "real woman" phenom. Tsioumas, who stands in the classic camp, adores statuesque, thin-as-a-rail models, while Simpson is passionate about finding beauty in the everyday woman.

Satin Graduation

TIGI European creative technical director Sarah Brookes and European creative director Nick Irwin create a club-hopping vision for The Colorist's cover image and inside technical.

No roller disco for this Brit darling. Evoking visions of a laser-covered dance floor filled with the creme de la club-goers throwing some shapes. Sarah Brookes' and Nick Irwin's Satin Graduation embraces London trendoids whose club-cracking wardrobes and eclectic hair designs serve as their entrees into the hautest hot spots.