Hair Color Innovations: Wella Professionals Unveils Illumina Color

Wella Professionals unveils their biggest innovation in over twenty years, Illumina Color. Hear what P&G Salon Professional Creative Director Fabio Sementilli has to say about the benefits of Illumina Color:

Illumina Color will be available on January 13, 2013! Visit Wella.com for more information.

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Wella Professionals Artist and Educator Dean Roybal shares the steps for achieving these gorgeous transformations using Illumina Color.